Digital marketing: expense or investment?

Digital marketing: expense or investment?

21 Jan, 2025
In this episode of Marketing Morsels for Restaurants, we tackle the critical question: Is digital marketing an expense or an investment? Join us as we explore the nuances of digital marketing strategies specifically tailored for restaurant owners. Michael sheds light on how effectively utilizing online tools can not only enhance your restaurant's visibility but also lead to substantial customer growth and increased profits. With insights into budgeting for marketing efforts and measuring return on investment, this episode is packed with practical advice designed to help small to medium restaurant owners navigate the digital landscape. Whether you're questioning your current marketing spend or eager to harness the power of the internet for growth, this discussion is tailored for you. Tune in to discover how to make informed decisions and elevate your restaurant's success through strategic digital marketing.

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Christine Ketay (Founder)

While conducting research for an international organization, Christine realized how much small businesses are at a disadvantage . Most owners don't know how to maximize their online presence, let alone have time to keep up with it. Transitioning to digital marketing is a huge challenge. Where to start? Costs? Current times underscore the importance for small businesses to take full advantage of digital marketing to survive, let alone thrive. Knowing small businesses are the heart and backbone of our communities and local economies, Christine established Peacock Marketing to serve small businesses, provide access to the services small businesses need most and level the playing field in the world of digital marketing.  Our unique services help your business get what you need most - customers, without breaking your budget.  Let Peacock Marketing make a difference for you.